What is local SEO?
It's about local businesses attracting local people who are searching for their services
When people look for a service near them, they don’t browse page two of Google, they pick from the top results and map pack. Local SEO makes sure your business is seen first, building trust, & traffic.
What is local SEO?
Local SEO is the foundation of local visibility. It makes sure your business shows up when people search for your services in Google Search and Google Maps.
You can tell Google you're the best local option by combining:
Google Business Profile optimisation (photos, posts, reviews, categories)
Website optimisation for service + location keywords
Consistent business listings across trusted directories
Reputation management to build trust
Why it matters
Local SEO is still the biggest driver of calls, bookings, and walk-ins for local businesses.
Local intent is huge
46% of Google searches are local, nearly half of all search traffic.
Searches turn into customers fast
76% of local searches lead to a visit within 24 hours.
Visibility = Survival
If you're not in the map pack or top local results, you're invisible.
How We Optimise for Local SEO
We use proven tactics to strengthen your visibility where it counts most:
Google Business Profile optimisation
Stand out with complete, active profiles (photos, posts, reviews, categories).
Local citations
Ensure your business info is consistent everywhere.
On-page SEO
Service + location keywords structured for relevance.
Review acquisition & management
Build credibility and influence ranking signals.
Is your area still available?
We will only work with one business type per location, this allows us to focus exclusively on improving your businesses local search presence and help you out perform your competition.
